MAD MEAT GENIUS

MAD MEAT GENIUS
Chilebrown at home

Friday, June 30, 2017

LATE JULY BACON HABANERO TORTILLA CHIPS


Do I have a sticker on my back that say’s; “Kick Me”?  Once again I have been enticed to purchase a product with two of my favorite food ingredients. The “Late July” company has marketed a snack tortilla chip product with Bacon and Habanero promised on the label. Who is this ‘Late July’ company? Here on the West Coast they are a newcomer to me. Here is their mission statement;

“Since 2003, we have remained devoted to transforming the food industry by creating the most delicious snacks in the world using organic and non-GMO ingredients. We are dedicated to advancing the health and sustainability of the food industry and ensuring future generations have access to better and more delicious options.” They also donate 10 percent of their profits to causes benefiting Children & the Planet.


We will cut immediately to the chase; how do they taste. First off the bat, they taste a little stale to me. I wait for bacon and habanero flavor. It never happens. Maybe this bag is mislabeled?  Against my better judgement I look at the ingredient list. There is an ingredient called Non-GMO Bacon Habanero Seasoning. W.T.F. I must really have that sign on my back; ‘Kick Me!”. These chips are a major fail. At least 10 percent will be benefiting Children & the Planet.

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